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Clevera vs Loom: tutorials or quick messages?

Loom is built for quick async video messages you narrate yourself. Clevera is one content tool for both sides of your business: tutorials, training and help articles that teach, plus demos, teasers and social videos that sell.

Updated October 2026 · Based on each product’s public website

One tool for both sides of your business

Clevera makes the content that teaches your customers and the content that sells to them.

Learning and support

Tutorials, onboarding videos, training and help-center articles your customers and team can actually follow.

Tutorials

Onboarding

Training

Help articles

Walkthroughs

Marketing and sales

Product demos, launch teasers, promo videos and social clips with motion graphics, voiceover and music.

Product demos

Teasers

Launch videos

Social clips

Promos

Start from

A screen recording

A website link

A PDF or doc

A prompt

The short answer

Loom is the faster way to send a quick video message, and Clevera is the better way to publish a polished tutorial or demo.

Best for learning and marketing content

You need learning content and marketing videos from one tool: tutorials, help articles, demos, teasers and social clips.

You want to start from a screen recording, a website link, a PDF or just a prompt.

You want AI avatars, motion graphics and chat-based editing in every paid plan.

Best for quick async video messages

You send quick async updates, feedback or bug reports to teammates and customers.

You want meeting recordings with AI notes and recaps, plus Jira, Confluence and Slack ties.

You want a low per-seat price and a free plan for a large team.

Why teams choose Clevera

Everything below runs in the product today.

Edit by chatting

Ask for changes in plain words: trim the intro, warm up the voice, restyle a scene. Fine-tune anything else on the timeline.

AI avatar presenter

Put a presenter on screen to walk viewers through your product. Hundreds of avatars, on Starter and above.

Let the AI agent record

Describe the task. The Clevera agent clicks through your app, records it and writes the article for you.

74 languages on every plan

Translate videos and help articles into 74 languages from the same project, with no add-on to buy.

Feature by feature

How Clevera and Loom compare on the things teams ask about most.

Feature
Clevera
Loom
Output types
CleveraTutorials, demos, help articles, teasers, promo and social videos
LoomVideo messages, AI summaries, video-to-doc, meeting notes
Social and promo clips
CleveraAI-designed clips with motion graphics, voiceover and music
LoomNot listed on their site
Recording method
CleveraMac and Windows apps, area recording, AI agent
LoomChrome extension, desktop and mobile apps
AI narration
CleveraAI-written and AI-voiced on all plans
LoomNot listed; you record your own voice
AI avatar
CleveraHundreds of avatars, Starter and above
LoomNot listed; camera bubble only
Auto cleanup
CleveraCuts pauses and mistakes, auto zooms
LoomFiller word and silence removal (Business + AI)
Editing
CleveraScene editor, timeline, chat assistant
LoomTrim, stitch, overlays; edit by transcript (Business + AI)
Languages
CleveraTranslations in 74 languages, all plans
LoomTranscripts and captions in 50+ languages
Publishing
CleveraNotion, Confluence, GitHub, GitBook, Google Docs (Pro)
LoomSlack, Jira, Confluence, GitHub, Gmail, Notion and more
Export quality
CleveraUp to 4K, no watermark on paid
Loom720p on Starter, up to 4K on paid
Seats
CleveraUnlimited free editors, creators paid
LoomPer user; up to 50 members on free
Free plan
Clevera100 credits, 3 min videos, watermark
Loom25 videos, 5 min recordings, 720p
Starting price
Clevera$29/mo yearly (Starter)
Loom$18/user/mo (Business)
IncludedPartly or on higher plansNot availableBased on public websites, checked October 2026.

Pricing at a glance

Public list prices, checked October 2026.

Free

100 credits a month, videos up to 3 min

$0

Starter

1 creator, 900 credits, 2K exports

$29/mo

Pro

2 creators, 4,000 credits, 4K, integrations

$86.80/mo

Custom

SSO and tailored limits

Let’s talk

Billed yearly. Monthly billing: Starter $36, Pro $124. Exports never use credits, and editors are free.

Starter

25 videos, 5 min recordings, 720p

$0

Business

Unlimited videos, up to 4K, trim and stitch

$18/user/mo

Business + AI

Filler word removal, edit by transcript, AI notes

$24/user/mo

Enterprise

SSO, SCIM, 99.95% uptime SLA

Let’s talk

From loom.com/pricing, checked October 2026. Their page shows a ’save up to 17%’ annual toggle without separate annual prices. Prices can change.

Common questions

Straight answers about choosing between Clevera and Loom.

Is Clevera cheaper than Loom?

No, Loom costs less per seat: $18 or $24 per user a month against $29 for Clevera Starter. Clevera includes AI narration, translations and unlimited free editors, so the right choice depends on what you publish.

What does Loom do better than Clevera?

Loom is faster for quick async messages, has apps for desktop, browser and mobile, records meetings with AI notes, and is used by 400,000 companies per Loom. It also fits Atlassian teams well.

Can Loom remove filler words?

Yes. Loom lists filler word removal, silence removal and edit by transcript on Business + AI at $24 per user a month. Clevera cuts pauses and mistakes automatically and writes the narration for you.

Does Loom have AI voiceover or avatars?

Not listed on Loom’s site. You record your own voice and camera. Clevera writes and voices the narration, and offers AI avatars on Starter and above.

Does Loom translate videos?

Loom lists transcripts and captions in 50+ languages. Translation is not mentioned on its pricing page. Clevera translates voiceover, on-screen text and articles into 74 languages on all plans.

Compare Clevera with other tools

Create your first video free

Start from a screen recording, a website link, a PDF or a prompt. No credit card needed.